Rich Geraffo
Vice President & Managing Director, North America at AWS, responsible for ISV engagements and private equity missions, providing go-to-market and enterprise-scale guidance for adopting AI and cloud platforms.
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Mar 31, 2026 • 45min
Ep200: Scaling and Monetizing AI-Powered Products with ServiceNow, TwelveLabs and AWS
Rich Geraffo, AWS leader helping ISVs scale AI and cloud; Krish Ganapathy, ServiceNow AI strategist who built evaluation-first cultures and prompt engineering roles; Jae Lee, TwelveLabs CEO building multimodal video intelligence. They discuss scaling and monetizing agentic AI, creating new org roles and data governance, token-driven adoption and video RAG at scale, and real-world production tradeoffs and trust challenges.
