Pete Markey
Award-winning marketing leader and former Chief Marketing Officer at Boots UK, with extensive experience in data-driven marketing, direct mail, and customer loyalty across multiple major brands.
Best podcasts with Pete Markey
Ranked by the Snipd community
13 snips
Sep 25, 2025 • 51min
Can You Be Kind and High-Performing as a Leader?
Peter Markey, former CMO for Boots, TSB and Aviva and current ISBA president, talks about leading with kindness, creativity and clarity. He shares how improv built bravery and team bonds. He describes risky creative wins, learning from failure, coaching others to lead, protecting energy with diverse outlets, and balancing kindness with tough, high‑performance expectations.
8 snips
Jul 17, 2025 • 14min
Ep 3: Create impactful campaigns fueled by data with former Boots CMO, Pete Markey
Pete Markey, award-winning marketing leader and former Boots CMO, talks about using data-driven direct mail to cut through digital noise. He shares why physical mail creates the right customer moment. Short stories cover targeted re-engagements, personalised pricing packs, and how mixing mail with digital boosts loyalty and response.
