
Patrick Patino
Attorney and host of The Newfangled Lawyer podcast who experiments with human-centered law practice design, community-based marketing, and creating more approachable client experiences.
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Mar 5, 2026 • 44min
Breaking the Copycat Cycle: Building a Law Firm with Personality, with Patrick Patino
Patrick Patino, attorney and host of The Newfangled Lawyer who experiments with human-centered law practice design. He explains leaving a traditional practice to build approachable, community-minded services. Short takes cover targeting creatives in real-world spaces, swapping hard sales for gifts and connection, and designing memorable client experiences that break the copycat sameness in legal marketing.


