Nishma Patel Robb

Nishma Patel Robb, Founder & CEO of The Glittersphere and former Google UK Brand Director, is a brand strategist who champions female creative talent. She explains why physical mail brings tactility and personality to digital brands. They discuss creative risk, using mail for child online-safety campaigns, and how tactile invites and collectible mailings can expand audiences beyond the digital bubble.

Nishma Patel Robb, founder of Glitter Sphere and former Google executive, emphasizes the vital role of personal branding in today's landscape. She discusses how authentic storytelling can empower underrepresented voices and drive change. Nishma shares her journey from corporate life to entrepreneurship, encouraging listeners to embrace their uniqueness as a superpower. The conversation also tackles the influence of AI on marketing, advocating for a mindset shift to view it as an ally in professional growth. Adaptability and visibility are key themes!

Nishma Patel Robb, founder of Glittersphere and former Senior Director of Brand & Reputation at Google, shares her journey from corporate to entrepreneurship. She discusses the motivations behind launching Glittersphere, aimed at empowering women through personal branding. Listeners gain insights on building authentic brands, the power of storytelling, and the unique advantages smaller businesses have. Nishma emphasizes resilience, curiosity, and the importance of self-promotion for freelancers, making it a must-listen for anyone looking to elevate their brand.