
Nicole Buergers
Founder of Bee2Bee Honey Collective and urban beekeeper who turned a backyard hobby into a lifestyle business selling hyper-local honey and offering mentorship and community-building for beekeepers.
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Feb 19, 2026 • 40min
Beekeeping Hobby Turned Full-Time Business: What It Takes to Monetize a Passion | Nicole Buergers
Nicole Buergers, founder of Bee2Bee Honey Collective and former B2B marketer turned urban beekeeper. She talks about transforming a backyard hobby into a lifestyle business. Crowdfunding and first customers. Mentorship and selling hyper-local honey at markets. The physical and admin realities of beekeeping. Building community, setting boundaries, and scaling with SOPs.


