

Nathan Keller
Co-founder and Chief Sales Officer of Free2Grow, an AI voice answering company for trades businesses; experienced in transitioning a human answering service into an AI-driven platform and implementing AI voice agents for booking and customer service.
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Aug 27, 2025 • 53min
How Service Business Owners Use AI Voice Agents to Replace CSRs & Book 75% of Calls - Nathan Keller
Nathan Keller, co-founder and Chief Sales Officer of Free2Grow, explains how his company turned a human answering service into AI voice agents for trades. He discusses 24/7 call handling, booking improvements, training and scripting, onboarding and integrations, and how AI handles upset callers while freeing teams for higher-value work.


