Murshed Zaheed
Founder and CEO of Pacifica Strategies, a public affairs and strategic communications firm, with a background in digital communications for Senate Majority Leader Harry Reid and roles at Credo Mobile and other progressive communications firms.
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Feb 20, 2026 • 47min
Politics, Public Affairs and Strategic Communications with Murshed Zaheed of Pacifica Strategies
Murshed Zaheed, founder and CEO of Pacifica Strategies and former digital communications lead for Senate Majority Leader Harry Reid, shares his path to launching a consultancy. He discusses practical startup steps, crafting narratives and messaging, organizing for better advocacy, building coalitions beyond DC, and preparing for political fights ahead.
