Molly Biwer
Chief Marketing Officer of Emory Healthcare and Woodruff Health Sciences, responsible for brand, marketing, communications and digital experience, with prior leadership roles at Mayo, Hallmark, and Carlson.
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Mar 1, 2026 • 15min
Reimagining the Emory Healthcare Brand and the Future of Marketing Leadership with Molly Biwer
Molly Biwer, Chief Marketing Officer at Emory Healthcare — a marketing leader who has led brands at Mayo and Hallmark. She discusses launching a bold new brand identity and massive citywide experiential activations. She talks about building community trust through visible partnerships. She outlines marketing as a strategic growth driver using AI, digital integration, and a more personalized patient experience.
