Matt Meyer
Co-founder and co-owner of The Bear and the Rat, a company that produces prebiotic frozen yogurt treats for dogs; discussed founding the business, product ingredients, distribution, and challenges in independent pet stores.
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Mar 26, 2026 • 7min
Ep. 3372 - TBT: Frozen Yogurt Dog Treats Are No Barking Matter
Matt Meyer, co-founder and co-owner of The Bear and the Rat, makes prebiotic frozen yogurt treats for dogs. He tells the origin story from kitchen tests to farmer's markets. He outlines simple, real ingredients and why the pet industry is ripe for growth. He talks about scaling distribution and the challenge of keeping independent pet stores visible as the brand expands.
