Matt Green
Co-founder and Chief Revenue Officer at Sales Assembly, a skills-based training platform serving B2B tech companies; active front-line seller and LinkedIn content creator focused on sales skills, training, and revenue leadership.
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Feb 6, 2026 • 47min
Why Sales + Marketing Credit Wars Are a Scorecard Problem (Not a People Problem) — with Matt Green
Matt Green, Co-founder and CRO at Sales Assembly and active front-line seller, explains why sales vs marketing credit fights come from competing scorecards. He argues for shared revenue accountability. The conversation covers attribution limits, buyer‑centric forecasting, AI’s effect on outreach, and why micro in-person events and social listening are cutting through noise.
