Matt Golding
Strategist, writer and filmmaker focused on positive storytelling and social change; founder of Antidote and director of impact at Rubber Republic who researches how to tell collective action stories that scale and inspire mainstream engagement.
Best podcasts with Matt Golding
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16 snips
Mar 18, 2026 • 1h 29min
Pull from the heart, don't push from the head: Spreading Stories that Work with Matt Golding of Antidote
Matt Golding, strategist, writer and filmmaker who builds positive storytelling for social change. He explains Antidote’s mission to surface shareable collective-action stories. Short takes cover his three-step storytelling method, why early positive stories failed, and the practical, repeatable filters that help everyday community efforts gain mainstream traction.
15 snips
Mar 12, 2026 • 57min
Episode 118: ‘From problem-focused narratives to solution-oriented storytelling that triggers belief’with Matt Golding, Director at Antidote
Matt Golding, filmmaker and director of Antidote who crafts solution-focused stories. He explores why problem-driven messaging fails and how storytelling can trigger real belief. Short, participatory community examples and a new narrative structure are highlighted. Practical framing for marketers and cultural barriers to collective action are discussed.
