Marwan Mattar
VP of AI at Sigma with a background in academia and gaming (EA, Unity) who builds AI products and focuses on bringing AI into enterprise workflows, model evaluation, and demo-to-production reliability.
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Feb 2, 2026 • 41min
Will AI be the End of SaaS? with Rob Woollen & Marwan Mattar of Sigma
Marwan Mattar, VP of AI at Sigma — ex-gaming and academia, now focused on enterprise AI reliability. Rob Woollen, Co-founder of Sigma — builds cloud analytics and AI apps on data warehouses. They debate whether AI will upend SaaS, the demo-to-production reliability gap, building prompt-to-app tools, agentic workflows, and how companies can create bespoke AI-driven applications on their own data.
