Mark Young
Founder and CEO of Jekyll & Hyde Advertising and host of the CPG Insiders podcast, combining neuroscience and behavioral psychology to build and scale CPG brands into major retail successes.
Best podcasts with Mark Young
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Mar 9, 2026 • 1h 10min
The Step by Step Path to Turn Any Ecom Brand Into a $100M Retail Machine with Mark Young
Dr. Mark Young, founder of Jekyll & Hyde Advertising and CPG strategist blending neuroscience with decades in retail marketing. He breaks down why brick-and-mortar still dominates, how TV and DRTV create retail demand, SKU rationalization and three retail levers that win shelves. He also covers pitching buyers, media economics, testing TV creative, and when to scale for true retail success.
