Maria Solodilova
Head of Business Development at Yango Ads and adtech leader focused on mobile ad mediation, programmatic marketplaces, and AI-driven monetization strategies across global markets.
Best podcasts with Maria Solodilova
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Mar 3, 2026 • 54min
209: Maria Solodilova: Why Adtech is really a marketplace with its own economics
Maria Solodilova, Head of Business Development at Yango Ads and adtech leader in mobile mediation and programmatic monetization. She maps adtech as a live marketplace, explains how SDKs, auctions, and supply dynamics turn app attention into revenue. She also covers AI’s practical roles, programmatic inventory behavior, and why transparency and timing shape publisher earnings.
