Mari Smith

Mari Smith, a leading Facebook marketing expert, and Sean Cannell, a YouTube specialist and CEO of Think Media, delve into why organic reach has plummeted. They discuss how interest-based algorithms are changing the game for visibility on social platforms. Optimizing content for retention and experimenting with new features are crucial strategies. Mari shares a success story of a client thriving with diverse content types, while Sean emphasizes the need for businesses to adapt and focus on meaningful engagement rather than just views.

Mari Smith, Facebook and social media marketing expert, speaker, and author who helps small and medium businesses with organic marketing. She discusses Facebook’s new link-posting limits and practical workarounds to drive traffic off-platform. They explore whether Meta Verified is worth it, Meta’s $2B Manus acquisition and agentic AI, and new professional audio and creator tools from Meta.

Mari Smith, a leading Facebook marketing expert, shares her insights on boosting organic reach in 2025 amid the competition from TikTok. She discusses effective content strategies, emphasizing the role of short-form videos and real images for engagement. The conversation covers the rising popularity of live streaming and stories, as well as tips for leveraging Facebook's professional mode and analytics features. Smith also touches on innovative ad solutions powered by AI, making it easier for creators to optimize their content and connect with audiences.

Mari Smith, a leading expert on Facebook marketing and author of The New Relationship Marketing, dives into the latest Facebook updates. She discusses Meta's shift to community-based content moderation and its implications for misinformation. Health and wellness sectors face unique social media challenges due to new regulations. The impact of Meta's AI personas on engagement and the ethics surrounding AI-generated content are also explored, along with updates on monetization options and Marketplace integration that could reshape online commerce.

Mari Smith, the 'Queen of Facebook' and renowned social media expert, drops powerful insights on the changing landscape of Facebook marketing. She boldly declares that 'followers are dead' while emphasizing engagement over numbers. Discover how the Meta algorithm favors video over static posts and why your personal profile might be your secret weapon. Learn about the magic of email lists, how to turn casual scrolls into leads, and the significant impact of Facebook groups. Get ready to rethink your social media strategy with Mari's actionable tips!