Marco Venturelli
Advertising executive and creative leader serving as CEO and CCO of Publicis Consale, Global CEO at Leo and CCO of Publicis France, known for leading the creative 'Three Words' campaign for AXA.
Best podcasts with Marco Venturelli
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Mar 12, 2026 • 35min
WARC Rankings: AXA's 'Three Words' wins the Creative 100
Alice Holzman, AXA France marketing chief who led the 'Three Words' protection rollout. Marco Venturelli, creative leader who shaped the campaign at Publicis. They discuss tackling domestic violence through a product change, convincing leadership, the creative messaging choices, cross‑functional challenges and the campaign’s real-world relocations and impact.
