Marc Sirkin
Growth consultant and former CEO of Third Door Media, experienced in building and monetizing B2B media brands such as MarTech and Search Engine Land, with deep expertise in audience strategy, product-market fit, and revenue models.
Best podcasts with Marc Sirkin
Ranked by the Snipd community
Feb 18, 2026 • 52min
The Truth About Audience Building in Marketing with Marc Sirkin, Growth Consultant and Former CEO of Third Door Media| Ep. 393
Marc Sirkin, growth consultant and former CEO of Third Door Media, shares lessons from building B2B media brands. He explains why big audiences do not equal revenue. He explores product-market fit before scaling, choosing the right revenue spine, and why brand and consistent creative beat chasing shiny tactics.
Feb 3, 2025 • 40min
The Story Behind Semrush’s Acquisition Of Third Door Media
Marc Sirkin, CEO of Third Door Media, shares insights on his company's recent acquisition by Semrush. He discusses the year-long journey to finalize the deal, noting the challenges faced during the transition to a publicly traded company. The conversation dives into Third Door Media's evolution from a search-focused entity to a martech powerhouse. Sirkin emphasizes the delicate balance of maintaining creative independence within corporate structures and the importance of brand integrity in the shifting media landscape.
