Marbue Brown
Customer experience executive and author of Blueprint for Customer Obsession, with leadership experience building CX at JPMorgan Chase, Amazon, Microsoft, and Cisco and expertise in AI-driven customer experience operations.
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Mar 24, 2026 • 52min
10 Ways to Become a Customer Obsessed Bank
Marbue Brown, CX executive and author who built AI-driven customer experience teams at Amazon, JPMorgan Chase, Microsoft and Cisco, joins to outline how banks can become truly customer obsessed. Short takes cover the three pillars of obsession, policy questions that expose weak spots, practical branch and AI-driven plays, and ways to anticipate life moments and empower staff to act.
