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Lia Haberman
Social media strategist, creator-economy expert, and newsletter author of ICYMI (In Case You Missed It), providing analysis on platform trends, creator monetization, and social strategy.
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Dec 21, 2025
• 49min
BONUS EP: 2025 Creator Economy Winners and Losers with Natalie Jarvey and Lia Haberman
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Join Lia Haberman, a writer known for her In Case You Missed It newsletter, and Natalie Jarvey as they recap the wild world of the creator economy in 2025. They discuss the mainstream rise of creators, from MrBeast's Hollywood ventures to Ms. Rachel's Netflix success. Dive into YouTube's transformation into a TV platform and the exciting evolution of live creator content. The duo also awards playful superlatives and critiques tone-deaf brand stunts, all while contemplating the future of creators in Hollywood.
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