Leon Nicholas

Leon Nicholas, VP of Retail Insights at Smurfit WestRock, shares his wealth of knowledge about the evolving retail landscape. He discusses how smart packaging and AI are revolutionizing supply chains and in-store experiences. Leon explains why smaller chains can outshine the competition through personalized strategies. He forecasts that by 2030, everything will be tagged, enabling automation and richer consumer insights. This conversation offers an insightful glimpse into retail's future, making it clear that innovation is key to success.