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Lena Bell
McKinsey expert (guest on the episode) focusing on urban mobility and the evolving bus market, discussing trends such as electrification, new vehicle form factors, and service models.
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Jan 22, 2026
• 9min
Don’t miss the bus: Wie sich der europäische Busmarkt neu erfindet
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Lena Bell, a McKinsey expert in urban mobility, joins the discussion on the rapidly evolving European bus market. She highlights the shift towards electrification and emissions-free buses amid rising competition from Chinese manufacturers. The conversation delves into new vehicle forms like robo-shuttles, autonomous buses, and how city policies are reshaping bus demand. Lena emphasizes the importance of service solutions and strategic partnerships in navigating these changes, ensuring the bus market adapts to growing urban mobility needs.
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