Leigh Takanashi

Leigh Takanashi, a savvy reporter known for her insights on luxury consumption, joins Jessica Kwan, a Gen Z editorial apprentice with firsthand shopping experiences. They delve into how Gen Z challenges luxury brands, valuing resale and transparency over traditional price tags. Jessica shares her preference for thrifted finds, while Leigh highlights a growing skepticism towards luxury narratives. The duo discusses how brands must adapt to Gen Z's demand for authenticity and value, emphasizing the need for transparency and genuine connection.

Leigh Takanashi, BOF correspondent and culture journalist who covers hip-hop and fashion. She traces A$AP Rocky’s rise as fashion’s bridge to hip-hop. Short takes on why brands keep recycling familiar stars, how organic taste turns commercial, and why niche artists may be the next cultural drivers.