Lauren Bateman
Guitar teacher, YouTuber, and online course creator who scaled a guitar education business to seven figures while growing a large YouTube audience and running both online and brick-and-mortar music schools.
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Mar 5, 2026 • 1h 2min
277: The “One Video a Week” System That Built a Million-Dollar Course Business (Featuring Lauren Bateman)
Lauren Bateman, guitar teacher and YouTuber who scaled a guitar education business to seven figures, shares her “one video a week” system. She discusses steady YouTube growth, a funnel that sends viewers to a free course, smart A/B testing wins, batching and delegation to stay lean, and balancing online courses with brick-and-mortar music schools.
