

Ken Doctor
Media industry analyst and founder of Lookout Santa Cruz, experienced in local journalism and media economics who launched a digital local news site to revive community reporting.
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Mar 16, 2026 • 9min
Can anything save the news biz?
Ken Doctor, media analyst and founder of Lookout Santa Cruz, who launched a digital local news site to revive community reporting. He discusses how the internet hollowed out news economics. He explains building a mission-driven local outlet and why substantial startup capital mattered. He also explores diversified revenue mixes and scalable models for sustaining local journalism.


