Joseph Lee
Co-founder and CEO of Supademo, an AI-powered interactive demo platform; second-time founder who grew Supademo to roughly $3M ARR and 150k+ users in about 2.5 years while focusing on product-led growth and rapid iteration.
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Apr 3, 2026 • 1h 2min
#190: Building Faster with AI-Powered Product Demos That Convert - Joseph Lee
Joseph Lee, co-founder and CEO of Supademo, built an AI-powered demo platform that reached $3M ARR and 150k+ users fast. He discusses automating interactive, annotated, translatable demos in minutes. Topics include AI features that speed demo creation, reverse trials and freemium growth tactics, balancing product-led and enterprise motions, and the need to iterate constantly in an AI-driven market.
