Joni (JoJo)
Co-owner and operator at Sonoma Strong Hauling who helped grow the business through hands-on work, local marketing, and managing operations and online presence; appears throughout the episode providing operational and marketing insights.
Best podcasts with Joni (JoJo)
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Feb 24, 2026 • 32min
From Homeless to $50K/Month With This Simple Service⏐Ep. #277
Meet Joni, co-operator who runs operations and local marketing, and Matt Vic, founder who rebuilt his life from prison to a $50K/month hauling business. They share a comeback story and talk candy-dish guerrilla marketing, hands-on YouTube and Facebook promotion, mapping neighborhoods for door-to-door outreach, pricing and margins, and turning a beat-up pickup into a scalable hauling company.
