John Farkas
New Business for Unicorns partner and experienced gym operator who advises on expansion and multi-location strategy for fitness businesses.
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Mar 27, 2026 • 26min
Episode 530: How do you know when you're ready for Location #2?
John Farkas, New Business for Unicorns partner and seasoned gym operator who advises on expansion, shares sharp guidance on moving to a second location. He discusses aligning growth with your life goals. He explains testing whether your current operation can run without you. He stresses realistic pro formas, cash buffers, and timing before signing leases.
