Joe (Joseph)
Co-founder of Minimis, an Australian startup building Flow AR smart sunglasses for runners and cyclists, who leads the pitch and business storytelling.
Best podcasts with Joe (Joseph)
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13 snips
Feb 25, 2026 • 42min
#179 Minimis: Declaring War on Garmin
Charles Hudson, a venture investor known for sharp PMF and pricing questions, and Joe, co-founder of Minimis building Flow AR smart sunglasses for runners and cyclists, take center stage. They demo a prototype with live stats and navigation. They debate form factor vs. flat glasses, pricing at $699, manufacturing timelines, and market validation after big-tech moves. Tension over fit, weight, and customer targeting fuels the conversation.
