Jason Barnes
Chief Revenue Officer APAC at PubMatic and seasoned programmatic advertising leader, with a background building digital revenue teams at publishers and driving PubMatic's supply-side and AI-driven platform strategy.
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Mar 30, 2026 • 45min
Jason Barnes (Pubmatic) - Media Tech Talk #018
Jason Barnes, Chief Revenue Officer APAC at PubMatic and programmatic advertising leader. He discusses the shift from inventory to audience signals. He outlines PubMatic’s AI and cloud bets, CTV and commerce priorities for 2026. He explains agentic AI, AdCP enabling agent-to-agent commerce, and how platforms can help publishers surface niche inventory.
