Jack Marshall
Head of News Policy & Partnerships at DoubleVerify, formerly a journalist at the Wall Street Journal and Digiday, working at the intersection of advertising technology, media measurement and news monetisation.
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Apr 6, 2026 • 1h
Jack Marshall (DoubleVerify) - Media Tech Talk #019
Jack Marshall, Head of News Policy & Partnerships at DoubleVerify and former Wall Street Journal reporter, talks brand safety, suitability and news monetisation. He explores AI-driven content classification, why over-blocking costs publishers, and how measurement plus contextual targeting can unlock premium news inventory. Practical case studies and the future of real-time contextual signals are also discussed.
