Hidde van der Ploeg
Designer-turned-developer and co-founder of Helm, a macOS and iOS app that simplifies the App Store Connect workflow; experienced indie app maker and conference speaker.
Best podcasts with Hidde van der Ploeg
Ranked by the Snipd community
Feb 11, 2026 • 53min
85: Helm – Hidde van der Ploeg and Pol Piella
Pol Piella, software engineer and co-founder of Helm, builds developer tools to simplify App Store launches. Hidde van der Ploeg, designer-turned-developer and co-founder of Helm, focuses on delightful macOS and iOS workflows. They discuss automating App Store Connect tasks, AI-powered translations, playful marketing stunts, mobile-first features like Helm Passport, and turning personal pain points into a product developers love.
