Hayden Baillio
Chief Marketing Officer at Hounder and guest on this episode, providing expertise on AI in marketing, marketing strategy, and personal hobbies including Highland Games.
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Dec 15, 2025 • 1h 7min
Talking Drupal #532 - AI Marketing and Stuff
Hayden Baillio, CMO at Hounder and AI-savvy marketer who competes in Highland Games. He talks about using voice-first AI workflows, persona-driven prompting, and creative AI tools beyond chatbots. The conversation covers AI risks like deepfake video and prompt injection, how AI shifts marketing tasks, and practical KPIs for measuring AI-driven marketing.
