Garett Levy
Senior Global Brand Planner within Amazon's XCM (cross-channel marketing) group, working on brand strategy, research-driven insights, and campaign development.
Best podcasts with Garett Levy
Ranked by the Snipd community
Dec 22, 2025 • 39min
Meet the team behind Amazon's ad strategy
Garett Levy, Sr. Global Brand Planner at Amazon XCM, shapes research-driven campaign ideas. Chris Marchegiani, Head of Brand Planning, Insights and Creative, leads global brand and creative strategy. They discuss reframing category entry points, holiday ethnography that uncovered shopping triggers, the craft behind repeatable spots like Joyride and the Five-Star Ratings Theatre, and how AI and consistency will shape 2026.
