
G.R. Hoff
Founder of Gym Member Machine and paid-ads expert for boutique gyms, providing done-for-you growth services including paid ads, websites, and sales coaching.
Best podcasts with G.R. Hoff
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Mar 23, 2026 • 36min
Episode 529: Should Your Gym Have a Free Trial? with G.R. Hoff
G.R. Hoff, founder of Gym Member Machine and paid-ads expert for boutique gyms. He breaks down why ads still work but need sharper funnels and better offers. They debate free trials versus high-ticket offers, compare Meta, Google, TikTok, and share practical ad and AI testing tactics. Practical, tactical conversation about lowering acquisition friction and building effective local campaigns.


