Francesco Marconi

Co-founder and CEO of AppliedXL and former head of R&D at The Wall Street Journal, with expertise building early AI and newsroom automation systems and advising news organizations on AI-driven workflows.

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Jan 1, 2026 • 1h 12min

Francesco Marconi & Scott Austin: 2025 Year in Review, What Actually Changed in AI and Media

Francesco Marconi, co-founder of AppliedXL and former R&D lead at The Wall Street Journal, joins Scott Austin, head of business development at Symbolic.ai and an ex-Wall Street Journal reporter. They discuss how 2025 marked a pivotal shift in AI's role in journalism, evolving from a mere tool to a foundational system. The conversation explores the transition from search to direct answers, the hidden work behind reporting, and the necessity for news organizations to become data-centric. AI's impact on workflows and the importance of human judgment remain crucial in this evolving landscape.

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