Eli Rubel
Founder of MatterMade (a B2B SaaS marketing agency) and No Boring Design (a premium design studio), known for scaling agency pricing from early retainers to high-ticket monthly retainers and navigating market downturns to reposition and split his businesses for clearer positioning and growth.
Best podcasts with Eli Rubel
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Mar 4, 2026 • 30min
How to Raise Your Agency Prices From $2,500 to $45,000/Month (Without Changing Deliverables) With Eli Rubel | Ep #885
Eli Rubel, founder of MatterMade and No Boring Design, scaled agency pricing from $2,500 to $45,000/month and split one business into two for clearer positioning. He recounts leaving VC SaaS for lifestyle freedom. Topics include his pricing experiments, selling premium without changing deliverables, why shared services failed, and how the two brands now cooperate and move upmarket.
