David Kaplan

Alex Day, bartender and cocktail-program designer who shaped menus and culture. David Kaplan, hospitality entrepreneur who helped found the East Village landmark and expand the brand. They recount building a landmark bar, recruiting talent, financing and crowdfunding growth, translating the concept into hotels and new cities, and plans for careful expansion and education.

David Kaplan, founder of the renowned cocktail institution Death & Co., and Alex Day, its operational wizard, delve into the trials and triumphs of their hospitality journey. They share how redefining their partnership roles as 'visionary' and 'integrator' transformed their communication and collaboration. The duo candidly discusses the emotional challenges faced during the pandemic, emphasizing the importance of resilience and adaptability. They also reflect on their friendship's evolution and the art of blending skills in a cocktail business, all while having fun over their favorite drinks.

David Kaplan, CEO of Gin & Luck and co-founder of the iconic cocktail bar Death & Co, shares his vision of transforming a local favorite into a global brand. He discusses the ambitious expansion plans, including new bar locations and a cocktail-focused brand called Close Company. Kaplan emphasizes the importance of diversifying revenue streams through retail opportunities like an online marketplace and e-learning platform. Navigating legal challenges and maintaining brand integrity are also on the table as they aim for sustainable, meaningful growth.