David Gaylord
Cofounder and CEO of BushBalm, a bootstrapped, profitable hair removal brand known for its salon-focused wholesale channel and product-first approach that has grown into a multi‑million dollar business.
Best podcasts with David Gaylord
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Feb 9, 2026 • 40min
Ep 584: Building in Pubic: Inspecting Bushbalm’s 70% Growth via Retail & the Pro Channel
David Gaylord, co-founder of Bushbalm and builder of a DTC-to-retail hair removal brand, returns with receipts. He breaks down scaling via the pro channel and Ulta, going deep with one retailer, and investing in trade marketing and education. Hear how product-first launches, simplified DTC assortments, and salon relationships powered a lean 70% growth run.
Mar 18, 2026 • 53min
This $30M Brand Spends Less On Ads Than You — And Grows Faster
David Gaylord, cofounder and CEO of BushBalm, built a $30M, bootstrapped hair removal brand that started DTC and scaled via salon-first wholesale. He explains building a pro portal, low-friction wholesale signup, trade show plus digital acquisition, and community-driven loyalty. Topics include targeted product assortments, limited drops to energize pros, and reallocating spend from ads to product and service.
