Dave McHerowich
Founder of Maven, a Canadian agency specializing in strategically aligned marketing for pharmaceutical brand managers, who explains and champions a pod-based organizational design for scaling professional services.
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Feb 12, 2026 • 18min
Episode 250 - The Pod Structure That Breaks the Founder Bottleneck
Dave McHerowich, founder of Maven, a Canadian agency focused on pharmaceutical brand marketing. He explains the pod structure versus traditional function-based teams. He covers pod economics, measuring profitability at project/brand/portfolio levels. He describes how pods scale leadership, solve the founder bottleneck, and require clear rules and role documentation.
