Danny Groom
CEO of DMG Media, leading the company's digital and product strategy and overseeing innovation efforts including AI experimentation and personalisation.
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Feb 23, 2026 • 19min
DMG Media's Danny Groom on using AI to offer targeting and personalisation
Danny Groom, CEO of DMG Media, leads digital strategy and AI-driven product innovation. He talks about shifting fear to opportunity with AI. He describes DMG’s AI innovation team and practical experiments in personalisation and dynamic paywalls. He outlines how personalised targeting could reshape publishing, the role of print, editorial safeguards, and connecting innovation to the wider business.
