Connor Rolain
Head of Growth at HexClad focused on paid acquisition and product launches; brings experience running funnel experiments, holdout tests, and go-to-market strategies for new silhouettes and collaborations.
Top 3 podcasts with Connor Rolain
Ranked by the Snipd community
24 snips
Apr 17, 2024 • 1h 11min
E052: Connor Rolain: Marketing Tactics, Product Expansion, Creative Operations, Growth Team & More
Marketing expert Connor Rolain discusses transitioning from agency to in-house marketing, unlocking new growth levels, expanding into consumables, segmenting ad sets for new product categories, measuring creative metrics, and maximizing potential through editing existing creatives.
14 snips
Mar 3, 2026 • 1h 1min
Category Expansion: When to Launch, What to Test & How to Scale
Connor Rolain, Head of Growth at HexClad, a paid-acquisition and launch specialist, and Connor MacDonald, CMO at Ridge, who leads product and creative growth. They debate when to add new products into paid channels. They cover geo lift and holdout tests. They compare colorway tweaks versus new silhouettes. They walk through measurement plans and cross-category attribution.
6 snips
Dec 5, 2024 • 51min
How To Start & Advance Your Career In Ecom: With Connor MacDonald, Connor Rolain, and MacCoy Merkley
Connor Rolain, Head of Growth at Hexclad, shares his unconventional journey into e-commerce marketing, highlighting the value of impact-driven roles. MacCoy Merkley, CMO of Portland Leather Goods, discusses his transformative path from wedding photographer to e-commerce leader, emphasizing the importance of an entrepreneurial spirit. They dive into strategic steps for career success, the significance of hands-on experience, and the benefits of taking calculated risks in a dynamic landscape. Their stories inspire aspiring marketers to forge their own unique paths.
