Christopher S. Penn
Co-host of Marketing Over Coffee and data-driven marketing expert who writes at ChristopherSPenn.com; often discusses analytics, AI, and marketing technology on the show.
Best podcasts with Christopher S. Penn
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Jan 2, 2025 • 50min
The Best Ways to Use AI Writing Tools
Christopher S. Penn, data scientist and co-founder of Trust Insights, helps marketers integrate AI into workflows. He explains how large language models work. He shares his RAPPEL prompt framework. He compares top tools like ChatGPT, Claude, and Gemini. He tackles ethics, copyright, and practical uses for editing, research, and publishing.
Jul 17, 2025 • 52min
No More Slop: AI That Actually Works for GTM
In this engaging discussion, Christopher Penn, co-founder and Chief Data Scientist at Trust Insights, shares his insights on cutting through the fluff surrounding AI in marketing. He highlights why much AI content fails and introduces effective prompting frameworks to drive better results. Chris also demonstrates how to transform chaotic data into actionable strategies. Furthermore, he addresses the real challenges facing SaaS and education, emphasizing the need for personal branding as a safety net in an AI-driven world. This conversation is packed with practical wisdom and spicy truths!
