Chris Peterson
Chief executive officer of Newell Brands, overseeing a portfolio of consumer goods brands and leading efforts to reshore manufacturing and navigate tariff challenges.
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Feb 26, 2026 • 23min
How One Company Is Navigating a New Era of Tariff Uncertainty
Chris Peterson, CEO of Newell Brands, leads a portfolio of household names and is driving U.S. manufacturing returns. He discusses paying hefty tariffs, shifting sourcing away from China, and the complex push to reshore products like Sharpie. The conversation covers supply-chain moves, strategic plant investments, and how tariffs are reshaping manufacturing choices.
