
Brent Longvall
Marketing Architects' Chief Financial Officer providing financial strategy, budgeting, and evaluation of marketing investments, with a focus on growth, profitability, and measurement.
Best podcasts with Brent Longvall
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Mar 17, 2026 • 32min
What Your CFO Really Thinks About Marketing
Brent Longvall, CFO who shapes financial strategy and evaluates marketing investments. He explains why marketing and finance clash, the three monthly metrics CFOs watch, and what makes a marketing investment credible. Short practical advice on pitching brand versus acquisition and building a shared language between functions.


