Bex Smith
Former New Zealand women's football captain and international player who appeared at World Cups and two Olympic Games, later worked at FIFA running women's tournaments and is founder of Crux Football, a multi-club investment vehicle focused on the women's club game.
Best podcasts with Bex Smith
Ranked by the Snipd community
Mar 3, 2026 • 1h 6min
UP536 Other People's Money: Bex Smith's thesis for women's football multi club ownership
Bex Smith, former New Zealand captain, World Cup and Olympic player turned founder of Crux Football. She outlines a multi-club plan focused on building day-to-day club growth, matchday and fan revenues, data-led recruitment and shared tech across teams. Discussion covers why club ownership drives sustainable scaling, choice of France and Sweden, and protecting player welfare while growing the women’s game.
