Beth Snyder Bulik
Senior analyst in digital health research, providing analysis on healthcare influencers, patient communities, and trends in health-related social media behavior.
Best podcasts with Beth Snyder Bulik
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Mar 23, 2026 • 29min
Social Media’s Growing Role in Healthcare Decisions | Behind the Numbers
Rajiv Leventhal, a senior digital health analyst focused on access and marketing, and Beth Snyder Bulik, a senior digital health researcher expert on influencers and patient communities, discuss why Americans turn to social platforms for healthcare. They cover who people follow for advice, access barriers pushing online searches, the appeal of empathy and influencers, and risks from simplified or misleading health messaging.
