Andrea Hopelain
GM and Senior Vice President of Publishing at EA SPORTS, responsible for leading publishing and marketing efforts on major EA SPORTS franchises including EA College Football and EA FC.
Best podcasts with Andrea Hopelain
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Jul 17, 2024 • 27min
97. Andrea Hopelain - EA SPORTS
Andrea Hopelain, GM and SVP of Publishing at EA SPORTS, leads publishing and marketing for major EA sports franchises. She talks about bringing back EA College Football 25 and the NIL opt-in approach. She explains rebranding FIFA to EA FC and managing hundreds of licenses. She explores gaming as a gateway to fandom and EA’s cross-industry partnerships.
