Amy Madison Luo

In this engaging discussion, Amy Madison Luo, CEO of Blueberry and a visionary in digital fashion, dives into the booming world of virtual style on platforms like Roblox and Snapchat. She explains how digital garments are reshaping identity and culture in gaming. Amy reveals the intricacies of designing culturally resonant pieces and the empowering Blueberry Creator Studio that allows fans to co-create. The conversation also touches on the transformative potential of AI in fashion and her ambitious vision for Blueberry to become the LVMH of digital fashion.