
Alyssa Nolte
Partner at Allogy and founder of TrueView who researches customer experience and AI, advocating for aligning AI use cases with a company's true focus (product, operations, or customer).
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Feb 23, 2026 • 21min
AI and RevOps: What Feels Different When RevOps is Embedded in the Full Client Lifecycle
Alyssa Nolte, Partner at Allogy and founder of TrueView who studies customer experience and AI. She discusses how AI translates customer research into cross-team insights. She argues true customer focus sometimes requires sacrifice. She advises aligning AI use cases with whether your company is product-, operations-, or customer-focused.


