
Alison Moss
Senior SEO analyst with extensive experience in technical SEO and content across larger organisations, focused on prioritisation and getting development tickets actioned; frequent conference attendee and LinkedIn contributor.
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Mar 30, 2026 • 1h 19min
How to get technical SEO tickets prioritised & shipped | Alison Moss
Alison Moss, a senior SEO analyst who specialises in technical SEO and getting dev tickets actioned. She explains why technical work stalls and how to write developer-friendly tickets with clear acceptance criteria. Prioritisation by impact versus effort, using ticket templates, and building relationships with product and dev teams are key themes. Practical tips and tools are shared throughout.


